How was Yelloh started?

From Marvin Schwan's first yellow truck to our current fleet of Yelloh freezers-on-wheels, we've been pioneering frozen food delivery for over 70 years. In 1952, Marvin Schwan packed his 1940 Dodge panel van with 14 gallons of ice cream, dry ice and a new idea: bring frozen treats to his rural Minnesota neighbors. And at the end of the day, boy did he deliver. Being on the road for several decades has taught us a lot. And we're not done learning. From finding the best recipes, innovating our delivery process, and providing the ease of a subscription-free service, our team does it all so you can get the frozen food you want, on your terms.

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